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NEW QUESTION # 23
Who is the best stakeholder to collaborate with if a Product Manager wants to discuss an Enabler Feature for the upcoming PI?
Answer: A
Explanation:
An Enabler Feature is a type of feature that supports the development and delivery of future business features by extending the architectural runway, improving the infrastructure, or addressing compliance. An Enabler Feature is usually defined and prioritized by System/Solution Architects, who are responsible for designing and guiding the technical aspects of the solution. Therefore, the best stakeholder to collaborate with if a Product Manager wants to discuss an Enabler Feature for the upcoming PI is the System/Solution Architect, as they can provide the necessary technical expertise, guidance, and alignment.
Reference:
Enablers - Scaled Agile Framework
System and Solution Architect/Engineering - Scaled Agile Framework
PI Planning - Scaled Agile Framework
NEW QUESTION # 24
A company that typically markets to small companies has a growth strategy to sell to larger organizations. The Product Manager is in charge of a new application and must recommend which of the following segments to address first.
Segment 1: Top 1,000 very large companies (over 25,000 employees); dominated by large Enterprise application vendors who sell the app as an add-on module but need to be better integrated into their other applications. Customer anecdotes indicate low satisfaction.
Segment 2: 5.8 million US-based small businesses (under 500 employees); tasks are often done in spreadsheets. Competitors are small privately-owned software companies offering desktop-based solutions. The company already has a good market share in this segment.
What should be the recommendation for the next 12 months?
Answer: B
Explanation:
Segment 1 is the better choice for the next 12 months, because it aligns with the company's growth strategy to sell to larger organizations, and it offers a higher potential value and lower competitive intensity than segment 2. Segment 1 consists of very large companies that have a need for the new application, but are dissatisfied with the current solutions offered by the large enterprise application vendors. This indicates a market opportunity for the company to provide a better integrated and more satisfying solution that can meet the needs and expectations of these customers. Segment 2, on the other hand, consists of small businesses that are already well-served by the company and its competitors, and may not have a strong demand or willingness to pay for the new application. Therefore, segment 2 offers a lower value and higher competitive intensity than segment 1.
Reference:
Market Segmentation: Definition, Types, Benefits, & Best Practices: This article from Qualtrics XM provides an overview of market segmentation, and discusses the benefits and best practices of market segmentation for businesses. It also provides some examples and tips on how to segment markets effectively.
Market Segmentation: Definition, Example, Types, Benefits - Investopedia: This article from Investopedia explains the concept and purpose of market segmentation, and describes the four primary types of market segmentation: demographic, geographic, psychographic, and behavioral.
Market Segmentation: Definition, Criteria and Other Details: This article from Your Article Library provides a comprehensive guide on market segmentation, including its definition, criteria, process, levels, and bases. It also discusses the advantages and limitations of market segmentation.
NEW QUESTION # 25
Which statement is true about personas?
Answer: B
Explanation:
Personas are fictional characters that represent the ideal customers or users of a product or service. They help product teams understand and empathize with the needs, goals, and preferences of their target segments.
Personas explain how the customers want to use the product by describing their behaviors, motivations, pain points, and expectations. Personas also help product teams design and deliver solutions that meet the customer needs and create value.
References:
* Personas: This article from the Scaled Agile Framework explains the concept and purpose of personas, and how they can be used in a SAFe context to support customer-centricity, design thinking, and lean UX.
* What are Personas?: This article from Agile Alliance defines personas and describes their benefits and characteristics. It also provides some tips and examples on how to create and use personas effectively.
NEW QUESTION # 26
In which Roadmap Feature bucket would a Product Manager place an add-on Feature?
Answer: B
Explanation:
An up-sell feature is a feature that encourages customers to buy a more expensive or advanced version of a product or service, or to add additional products or services to their purchase. An up-sell feature can increase the revenue and profit per customer, and enhance the customer value proposition. An add-on feature is a type of up-sell feature that adds functionality or benefits to the existing product or service, and usually requires an extra payment or subscription. For example, a cloud storage service may offer an add-on feature of extra storage space or enhanced security for a higher fee.
Reference:
Feature Categories: This article from the Scaled Agile Framework explains the concept and purpose of feature categories, and how they can help product teams prioritize and communicate the value of features. It also describes the four main feature categories: new business, up-sell, operational efficiency, and retainment.
Product Roadmap: Examples, Types and Key Features: This article from AltexSoft provides a comprehensive guide on product roadmaps, including their key features, common types, and examples. It also provides some tips and best practices on roadmap creation and communication.
NEW QUESTION # 27
Which stakeholder(s) could best provide current business feedback to guide Feature enhancements?
Answer: A
Explanation:
According to the SAFe Agile Product Management APM (6.0) documents and learning resources, Business Owners are key ART stakeholders who have the primary business and technical responsibility for return on investment (ROI), governance, and compliance. They are critical for evaluating fitness for use and actively participating in solution development. They can provide current business feedback to guide feature enhancements by assessing the value proposition, the competitive advantage, and the expected market share of the features. They can also help align the features with the product vision and roadmap, and prioritize them based on the WSJF method.
References:
* Business Owners - Scaled Agile Framework
* Customer Centricity - Scaled Agile Framework
* WSJF - Scaled Agile Framework
NEW QUESTION # 28
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